IN 1886, WE PRIDE OURSELVES ON BEING AT THE FOREFRONT OF THE FASHION INDUSTRY, CONTINUOUSLY PUSHING BOUNDARIES AND REDEFINING THE ART OF DESIGN. OUR DEDICATION TO CREATIVITY, INNOVATION, AND QUALITY CRAFTSMANSHIP SETS US APART. WE STRIVE TO OFFER OUR CUSTOMERS A TRULY UNIQUE AND CAPTIVATING FASHION EXPERIENCE THAT REFLECTS THEIR INDIVIDUALITY.

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IN 2016, KHALID ALJAMMAZ  AND FAHAD AL JOMIAH
EMBARKED ON A TRANSFORMATIVE JOURNEY, LAYING THE FOUNDATION FOR 1886, THE TRAILBLAZING STREETWEAR BRAND THAT EMERGED AS THE FIRST OF ITS KIND IN SAUDI ARABIA. WITH THEIR VISIONARY OUTLOOK AND SHARED PASSIONS FOR MUSIC, ART, DESIGN, AND STREET-STYLE MOVEMENTS, THESE YOUNG FOUNDERS SET OUT TO MERGE THESE ELEMENTS SEAMLESSLY INTO A SINGULAR BRAND. THEIR MISSION WAS TO CREATE A CAPTIVATING LABEL THAT RESONATES DEEPLY WITH MILLENNIALS AND GEN Z, CAPTURING THE ESSENCE OF A RAPIDLY EVOLVING WORLD. THROUGH THEIR INNOVATIVE APPROACH, THEY BROUGHT TO LIFE A BRAND THAT EMBODIES THE SPIRIT AND ENERGY OF THE NEW GENERATION AND THEY SET THE STANDARDS FOR THE FASHION SCENE IN SAUDI.

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